Christina Aguilera: Not Myself Tonight (Video Premiere)

by Bradley Stern
filed under: Christina Aguilera, Lady Gaga, Madonna, Video Premiere

This week has had its ups and downs prior to the release of this video–a bad promo picture, a good one, and back again, with some on-again, off-again, titillating video teasers.

Now, the full product is here. And the final verdict?

I love it.

Everything about this video is sharp, cutting and vibrant–the lighting, the colors, the dancing, etc. Actually, I don’t know that Aguilera’s dancing has ever been more on point than in this moment. If it has, we certainly haven’t seen it that strong since the Dirrty days.

Could it be called ‘too raunchy’? Possibly, but I think the singer did a good job of commanding her sexuality rather than using it as a tool. The “Can’t Hold Us Down” mantra–(“The guy gets all the glory the more he can score / While the girl can do the same and yet you call her a whore”)–still holds here, and I love the confidence she’s projecting.

As for the Gaga comparisons? Please. If she’s jackin’ anyone’s swagga, it’s Madonna, but I still don’t believe that’s what’s happening here. Instead, I see very obvious references to “Express Yourself,” “Erotica,” and “Human Nature” (basically all of Madge’s ‘bad girl’ era of the early nineties), but I find them to be well-intended homages, not attempts to swipe anyone’s style.

While the promo photos that surfaced all looked a bit desperate, I can honestly say that this video feels like a ‘moment,’ or at least another solid milestone in Aguilera’s career.

All in all, I wholeheartedly approve. Now go and work this single out, mama.

pixel Christina Aguilera: Not Myself Tonight (Video Premiere)

  • RJ

    LOVE.

  • http://www.mirrorerror.com Stephen L

    Ohh Mr Stern – your posts are usually so on the money!

    But this song and video…Yawn. Sure, Aguilera now knows her way around a dance studio. But she also knows her way around Britney’s ‘Gimme More. bassline and Madonna’s video back catalogue..!

    http://www.mirrorerror.com/2010/04/whos-that-girl.html

    Lazy, cliche-driven and uninspired…It leaves me to wonder what GaGa will dream up with Steven Klein…Roll on Alejandro!

  • http://www.acrowdelectric.com david

    hmmm. funny that the second half is as much a direct homage to george michael’s “freedom 90″ as the first half is to “express yourself.” not so bad in the end, in that it seems like a VERY conscious homage. (i mean, who would use all this imagery and NOT think someone would get it.) i think this first release will be the “obvious” choice and i bet it’s one of the more pedestrian tracks on what will be an otherwise VERY experimental album for CA. (can’t WAIT for the ladytron stuff.) looking forward to hearing more…

  • http://artfulmichael.tumblr.com/ Michael

    Christina clearly chose these visuals as an homage to Madonna’s classic videos. She certainly isn’t the first to portray her perfume line, dance like a slut, burn something, wear hair-extensions, etc.
    Everyone knows GAGA DID IT FIRST; Yes, before Madonna, Grace Jones, Annie Lennox, Janet Jackson, Cyndi Lauper…

  • http://profiles.google.com/bravenewgirl85 Amber Johnston

    Is anyone feeling like that was just trying a little TOO hard?



show