Eden Prince’s ‘Obvious (feat. Cassie)’ Is a Stellar Dance Floor Debut, Obviously (Single Review)

As Canadian poet Avril Lavigne once asked: can I make it any more obvious?

I included the track in this week’s #SWLTOM, but it’s recently come to my attention that perhaps I’ve not made it obvious enough how good the debut single from Eden Prince song is. Allow me to remedy.

Cassie, Queen to her King of Hearts, #RockAByeBaby baddie, unapologetic lover loser and all-around underrated icy-R&B goddess, pulled a Cassie and casually showed up out of nowhere yesterday (Sept. 1) on a track called “Obvious,” produced by London-based rising talent Eden Prince.

Prior to teaming up with Cassie, Eden was remixing tracks for the likes of Jasmine Thompson and Clean Bandit, and even released a Disclosure-like disco remix cover series of classic pop tracks, including Michael Jackson’s “P.Y.T. (Pretty Young Thing),” Justin Timberlake’s “Señorita” and — yes, even Britney’s “Toxic.” (We love a man with taste, don’t we?)

“Obvious” is Eden’s official first original, made all the more exciting when coupled with one of the industry’s Elusive Chanteuses.

It’s also more of a shape-shifting production than his remix series, alternating between dreamy, drifting verses elevated by Cassie’s breathy come-hither crooning and a pulsating chorus that sends the “Me & U” singer hyperventilating across thick slabs of deep, bass-knocking beats.

Did I make it obvious? Did I make you feel something between us that you never thought was real?” she cooly seduces before diving deep onto the dance floor.

The tender piano-led bridge is heaven, especially: “You’ve been, I’ve been, we’ve been jealous / Come in close, then keep your distance…

Hell, even the track’s cover is art. (No, but actually: visual artist Domingo Zapata, who counts A Little More Personal (Raw) chanteuse Lindsay Lohan as a fan, designed the cover.)

“Obvious” is a standout, and yet another sign that the Cassie comeback in 2017 is nothing short of crucial.

Obviously.

Cassie Hair GIF

“On the night you drove me home, did you see the signs in my eyes or did you miss it?”

“Obvious” was released on September 1. (Apple Music / Spotify)

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